As preservationists from all over the country converge in Philadelphia this summer for Forum 2014 it is only appropriate to highlight the fabulous and historic food venue that will host the conference reception on July 18th—the Reading Terminal Market. The Market itself is a real preservation success story. It is a landmark building (recognized as a NPS National Historic Landmark since 1976 and documented as an engineering marvel by the Historic American Engineering Record ) with its own storied history which has survived challenging and uncertain times to delight a new generation of Philadelphians and visitors.
By 1913 the Reading Terminal Market had over 250 specialty dealers and 100 farmers occupying spaces. The market continued to thrive, adding modern upgrades like electricity and phones for telephone orders and providing delivery service via trucks, parcel post and “market brats” who delivered small orders to nearby customers. The Reading Terminal Market survived and even thrived through the economic hardships of the Great Depression in the 1930s and the rationing of food during WWII. The biggest changes and challenges came in the 1950s and 1960s with the decrease in train travel throughout the country and the increase in food safety regulations requiring modern equipment. The struggling Reading Railroad no longer adequately maintained the market, leading customers and merchants to leave. Suburbanization and decreasing inner city population suggested that a new era and way of life had come. Things seemed dire by the 1970s as the Reading Terminal Market faced an uncertain future. By 1979 the Market was only 20% occupied. In 1984 the last train left the Reading Railroad Terminal and rail and subway services moved underground to SEPTA’s Market East Station the next year. What would become of the Reading Terminal and the Market?
So, be sure to put on your elastic waist pants and treat yourself to the delicious fare at the Reading Terminal Market. You can sample the “Best Sandwich in America” (the Travel Channel Show’s 2012 Champion, a roast pork offering at Tommy DiNic’s) , admire Philbert, the bronze pig by animal sculptor Eric Berg, or enjoy any of a vast array of wonderful local foods . There is quite literally something to please every taste… all offered in a historic landmark building. For More information on the Reading Terminal Market: ExplorePAHistory Sandwich Supremacy VisitPhilly Reading Terminal Market from the HABS collection at the Library of Congress
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